Footricain was born in 2018, the product of our founder Callum Turner desire to bring together like-minded people.

The sports industry had undergone dramatic changes at the start of the 21st Century thanks to the advent of digital and social media in the everyday lives of fans and sports professionals alike. The industry continues to evolve today and Footricain’s goal remains the same – to help those working within the industry connect with each other, share knowledge and ideas and to enable the sports industry to flourish in the digital age.

Today, in addition to our thought-leading articles, growing social media channels and popular podcast, Footricain hosts monthly events on hot topics in sport. On all channels and in person, we bring the diverse strands of the sports industry together and act as a hub for those working within it to meet and share thoughts and best practices.

We always welcome your contributions to the site, our events and our podcast and we are always on the lookout for new partners to help us in our goal of connecting the world of sport.